About Scott Mathias |
Scott Mathias is a seasoned marketing professional with experience in every major business sector. He specializes in online marketing and technical support for small to medium-sized local companies and nonprofit organizations, and enjoys coaching his clients in simple but effective strategies that result in a strong return-on-investment.
Scott is a natural teacher and presenter, with experience giving seminars and webinars to various economic development agencies across upstate New York. These agencies include chambers of commerce, SCORE chapters, Small Business Development Centers, Women's Business Centers and Employment Assistance Centers. Since December 2019, Scott has been a contributing faculty member for Nonprofit University, a program at the Institute of Nonprofit Leadership and Community Development at the University at Albany. Scott's philosophy focuses on a simple but effective website serving as the cornerstone of the marketing strategy, along with email and social media marketing serving as the drivers of qualified traffic. Having experience working with various marketing agencies, coupled with early work in newspaper and television advertising, Scott has gained tremendous insight into what works best for small businesses and nonprofit organizations and believes in providing economical service and advice without committing clients to lengthy contracts or costly campaigns. |
